Rules

Welcome to Cineplex Entertainment LP's 'Cineplex Family Flicks Contest' ("Contest").

Welcome to Cineplex Entertainment LP's 'Cineplex Family Flicks 2 Contest' ("Contest").

By entering this Contest, you acknowledge that you have read, understood and accept the terms and conditions below.

Sponsors: Cineplex Entertainment LP ("Cineplex" or "Administrator"), and Warner Bros. Entertainment Inc. ("Warner Bros.") (collectively, the "Sponsors")

1. How to Enter:
No purchase is necessary. Contest begins at 12:00 PM E.D.T. Monday, September 19th, 2011 and ends at 12:00 PM E.D.T. on Friday March 2nd, 2012. ("Contest Period"). To enter, go online to Cineplex.com and complete the online entry form and correctly answer the skill testing question (the "Online Entry"). Only one (1) Online Entry per national person permitted during the Contest Period. In the event that multiple Online Entries are submitted by any person who is using the same or multiple email addresses, each entry submitted by that person will be discarded and the entrant disqualified, at the sole discretion of the Sponsors or Administrator. Online Entries are entered into both the Grand Prize draw and the weekly Secondary Prize drawings.

Bonus Entries:
SCENE members with an account in good standing (for the purpose of this Contest, "good standing" means not cancelled or suspended) will be eligible to earn Bonus Entries by providing their SCENE card number at the time of entry ("Bonus Entry(ies)"). Bonus Entries are entered into the draw for the Grand Prize only. SCENE members are eligible to earn Bonus Entries by purchasing a ticket to up to three of the following Cineplex family featured movies (the featured films") during the Contest Period:

• Dolphin Tale – September 23, 2011
• Happy Feet 2 – November 18, 2011
• Journey 2: The Mysterious Island – February 10, 2012

Purchase a ticket to any 1 of the featured films = total of 3 Bonus Entry
Purchase a ticket to any 2 of the featured films = total of 6 Bonus Entries
Purchase a ticket to all 3 of the featured films = total of 9 Bonus Entries

SCENE members must present their SCENE membership card or enter their card number at the time the ticket to the featured film is purchased. Each SCENE members is eligible to earn an additional nine (9) Bonus Entries into the Grand Prize draw, for a maximum of ten (10) Grand Prize entries in total. Entrants who are not a SCENE member, may enroll by visiting Scene.ca or by clicking on the following link: https://www.scene.ca/enrollment.aspx. Enrollment in the SCENE program is free of charge.

The odds of winning the Grand Prize depends on the total number of eligible entries received during the Contest Period.

The odds of winning a Secondary Prize depends on the total number of eligible entries received each week during the Contest Period. All non-winning entries will be carried over each week.

Mail-in Entries
SCENE members who do not wish to purchase tickets to one or more of the feature films noted above may earn the Bonus Entries by hand printing "Cineplex Family Flicks 2 Contest", on a postcard with adequate postage including their name, SCENE account number, address, phone number (with area code) and email address and mailing it with sufficient postage to 1303 Yonge St, Toronto, Ontario M4T 2Y9. All mail-in entries must be postmarked between Monday September 19th, 2011 and Friday March 2nd, 2012, and received no later than Wednesday March 7th,2012. Sponsor is not responsible for entries delayed or lost in the mail. Mechanically reproduced entries will not be accepted. Multiple postcards mailed together for one or more individuals in a single envelope shall be void.

Regardless of method of entry, SCENE members will only be eligible to earn a maximum of nine (9) Bonus Entries into the draw for the Grand Prize. Choosing one method of entry over another does not increase your odds of winning.

2. Prizes:
a. Grand Prize:
There is a total of (1) one Grand Prize available to be won. The Grand Prize is Cineplex Movies for a Year ("VIP Moviecard").

VIP Moviecard entitles winner and a guest one year or unlimited movie admission to any Cineplex theatre in Canada.

Total Grand Prize value is worth: $1,500.00 CDN

Please note that the V.I.P. Moviecard is non-transferable, non-saleable and has no redeemable cash value and is subject to all conditions imprinted on its reverse side. The VIP Moviecard must be issued in the name of the Grand Prize winner.

b. Secondary Prizes:
There is a total of (24) Twenty Four Secondary Prizes available to be won. One Secondary Prize will be awarded per week during the Contest Period starting with the week ending September 23rd, 2011.

Secondary Prizes will be awarded for the following weeks:

Prize Week Dates

• Week 1 September 23, 2011
• Week 2 September 30, 2011
• Week 3 October 7, 2011
• Week 4 October 14, 2011
• Week 5 October 21, 2011
• Week 6 October 28, 2011
• Week 7 November 4, 2011
• Week 8 November 11, 2011
• Week 9 November 18, 2011
• Week 10 November 25, 2011
• Week 11 December 2, 2011
• Week 12 December 9, 2011
• Week 13 December 16, 2011
• Week 14 December 23, 2011
• Week 15 December 30, 2011
• Week 16 January 6, 2012
• Week 17 January 13, 2012
• Week 18 January 20, 2012
• Week 19 January 27, 2012
• Week 20 February 3, 2012
• Week 21 February 10, 2012
• Week 22 February 17, 2012
• Week 23 February 24, 2012
• Week 24 March 2, 2012

Each Secondary Prize consists of a Warner Bros. merchandise prize pack which may include one or more of the following: t-shirt, poster, DVD, books, video games. Contents of the Secondary Prize packages may vary and their contents will be randomly selected by Sponsors in their sole discretion.

The total value of each Secondary Prize is approximately $30 CDN

Entrants are only eligible to win a maximum of one Secondary Prize.

NOT INCLUDED IN THE PRIZES: The Prizes do not include anything not explicitly set forth in the descriptions above.

The Prizes must be accepted as awarded without substitution and are not transferable or redeemable for cash or allowed to be sold. The Sponsors reserves the right to substitute any Prize in whole or in part, for equal or greater value, in the event that all or any of the components of a Prize are unavailable. In the event that a winner is unable to redeem any or all of the Prize components awarded to him/her due to reasons beyond the control of the Sponsors, their employees, representatives, agents, and all parties associated with this Contest, without limitation, no compensation or substitution prize will be provided. By accepting a Prize, the winner consents to the use and disclosure of the his/her name, likeness, address (city/province), voice, statements, submission(s) and any photographs taken of winner, in whole or in part, or as modified at the Sponsor's sole discretion, in connection with the advertising, exhibiting, marketing, promotion and exploitation of the business of the Sponsor in any manner, in all media throughout the world at no compensation and with no further notice. The winners may be required to sign a document to that effect.

3. Prize Drawing:
Secondary Prize:
The potential Secondary Prize winners will be selected weekly in a random drawing from all eligible entries received in the Secondary Prize draw, to be held once a week, on the following Monday at 12:00 PM in Toronto. Each weekly draw will consist of all Online Entries received from 12:00 AM (midnight) on Monday through to 11:59 PM on Sunday. The Contest Sponsors will attempt to contact the selected entrants by email up to 3 times during business hours between Wednesday and Friday after each weekly draw, after which, if unsuccessful the Contest Sponsors shall discard the selected Online Entry(ies) and randomly select alternate entrant(s). This process shall continue until the Secondary Prizes have been awarded.

Grand Prize:
Sponsors will select or cause to be selected in a random drawing on Thursday March 8th, 2012 at approximately noon EDT at the Cineplex office in Toronto, Ontario, the potential Grand Prize winner from all eligible entries received during the Contest Period. The Sponsors or the Administrator will attempt to contact the potential Grand Prize winner at the telephone or email contact information provided at time of entry. If the potential Prize winner cannot be contacted, or does not reply to the contact by 5:00 PM EDT on Friday March 16th, 2012 then the selected potential Grand Prize winner shall forfeit all right and entitlement to the Grand Prize and the Sponsors shall have the right to choose another entrant from the remaining eligible entries. This process shall continue until the Grand Prize has been awarded. The Grand Prize winner must sign a declaration confirming his or her understanding of, compliance with, and acceptance of the Contest rules and acceptance of the Grand Prize as awarded, together with a standard release of all liability, and any other document deemed necessary by the Sponsors and/or the Administrator in form and content satisfactory to the Sponsors and/or the Administrator in their sole discretion, before being declared the Grand Prize winner and being awarded the Grand Prize.

The Sponsors must receive the said declarations, release forms and other required documents (if any) from the potential Grand Prize winner no later than 5:00PM EDT on Tuesday March 20th, 2012, or the potential Prize winner will be disqualified and will not receive the Prize. If the potential Grand Prize winner is under the age of majority in the province or territory of his or her residence, the potential Grand Prize winner's parent or legal guardian must sign the said declaration, release form and other documents (if any) on behalf of the potential Grand Prize winner. The parent or legal guardian, on behalf of the potential Prize winner must also consent to the use of their name, and/or photograph, in any publicity carried out by the Sponsors and/or their agencies, without further compensation. The purpose of the said declarations, release forms and other required documents (if any) is to release and hold harmless the Sponsors, the Administrator and each of their employees, directors, officers, agents, consultants, affiliates, subsidiaries, advertising and promotional agencies, prize suppliers and the independent contest organization (if any), from any and all costs, expenses, liabilities or damages whatsoever, without limitation, including but not limited to any injuries, losses, actions, claims, damages, liabilities, demands, suits, judgements, causes of debts, dues accounts, bonds, covenants contracts, costs, expenses, action, legal proceedings, fines, penalties, liens or other sanctions and costs and expenses, both direct and indirect, arising in connection with the manner in which the Contest was conducted and administered, and the receipt, ownership, use or misuse of any prize.

4. Eligibility:
Contest is open to legal residents of Canada, (excluding Nova Scotia, New Brunswick, Newfoundland, Prince Edward Island, North West Territories, Nunavut, and the Yukon). Contest is only open to ages 14 and above. Contest is not open to employees and those domiciled with employees of the Sponsors, or any of their respective parent, subsidiary or affiliated companies, licensees, advertising and promotional agencies ("Related Parties"). Sponsors reserve the right to verify the age of potential prize winners and that such persons are not employees (or domiciled with employees) of any Related Parties. The Contest is void where prohibited by law.

5. General Rules:
The Sponsors shall not be liable for lost, late, incomplete, misdirected, not received, stolen, mutilated, or illegible entries. By entering this Contest, entrants accept and agree to be bound by these rules and the decisions of the Sponsors and/or Administrator, which are final, binding and conclusive on all matters relating to this Contest. All entries become the property of the Sponsors, none will be returned and no correspondence will be entered into except with selected entrants who will be notified by telephone or e-mail. The Sponsors reserves the right to disqualify any entrants who fail to follow these official rules and regulations or who make any misrepresentation relating to the Contest, drawing and redemption of the Prize. This Contest is subject to all applicable federal, provincial and municipal legislation. Entry constitutes permission to use the winner's name, photograph, and/or voice recording for publicity purposes without additional compensation or permission, except where prohibited by law. Decisions of the Sponsors are final with respect to all aspects of this Contest. Neither the Sponsors nor the Administrator shall be responsible for any failure of the website during the Contest or for any problems or technical malfunction of a telephone network or lines, computer on-line systems, servers, access providers, computer equipment, software, failure of any e-mail, on-line, or Internet entry to be received by the Sponsors. In addition, neither the Sponsors nor the Administrator shall be responsible for technical problems, traffic congestion on the Internet or at any website, or any combination thereof including any injury or damage to an entrant's or any other person's computer or property related to or resulting from playing or downloading any material in the promotion. The Sponsors reserve the right, in their sole discretion, to cancel or suspend this Contest should a virus, bug or any other cause beyond the reasonable control of Sponsors corrupt the security or proper administration of the Contest. Any attempt to deliberately damage any website or to undermine the legitimate operation of this promotion is a violation of criminal and civil laws, and should such an attempt be made, the Sponsors and/or the Administrator reserve the right to seek remedies and damages to the fullest extent permitted by law, including criminal prosecution. Entries are subject to verification and will be declared invalid if they are illegible, incomplete, mechanically reproduced, mutilated, forged, falsified, altered or tampered with in any way.

In the event of a dispute, entries will be deemed to have been submitted by the authorized account holder of the email address submitted at the time of entry. "Authorized account holder" is defined as the person who is assigned an email address by an internet provider, online service provider, or other organization (e.g. business, educational institute, etc.) that is responsible for assigning email addresses for the domain associated with the submitted email address. If the identity of an online entrant is disputed, the Authorized account holder associated with the email account at the time of entry will be deemed to be the entrant. A selected entrant may be required to provide proof that he/she is the authorized account holder of the email address associated with the selected entry name change. The sole determinant of the time for the purposes of a valid online entry in this Contest will be the contest server machine(s).

6. Privacy:
At Cineplex, we are committed to respecting your desire for privacy. Any personal information that we gather will be handled in strict accordance with our privacy policies and all applicable privacy legislation. Cineplex will not sell your personal information collected for this Contest to any third parties. Any personal information collected for this Contest shall be used by Cineplex as is disclosed herein. Please note that by submitting personal information to Cineplex, you consent to our use as described herein http://www.cineplex.com/Global/PrivacyPolicy.aspx. Administrator may provide SCENE with the names and SCENE membership numbers of the SCENE members that enter this Contest to allow SCENE to send out special offers and film updates that may apply to the Contest and the feature films.

7. No Liability:
Neither the Sponsors nor the Administrator shall be responsible in any way for the use of, or bear any liability whatsoever in any way attributable to, the Prize awarded in this Contest or the events forming part of this Contest. By participating or accepting the Prize, all entrants release and hold harmless the Sponsors and their subsidiaries, affiliates, officers, directors, employees, agents, consultants, successors, assigns, representatives and agencies from any and all costs, expenses, liabilities or damages whatsoever, without limitation, including but not limited to any injuries, losses, actions, claims, damages, liabilities, demands, suits, judgements, causes of debts, dues accounts, bonds, covenants contracts, costs, expenses, action, legal proceedings, fines, penalties, liens or other sanctions and costs and expenses, both direct and indirect, arising in connection with the manner in which the Contest was conducted and administered, and the receipt, ownership, use, non-use or misuse of any prize or parts thereof, and otherwise relating to or resulting from entering this Contest. Sponsors do not make any warranty, representation or guarantee, express or implied, in fact or in law, relative to the use of the Grand Prize or Secondary Prizes, including, without limitation, quality, merchantability, and fitness for a particular purpose. Further, no responsibilities are accepted for any additional expenses, omissions, delays, re-routing, or acts of any government or authority.

8. Quebec:
For Quebec residents, any litigation respecting the conduct or organization of this Contest may be submitted to the Régie des alcools, des courses et des jeux du Québec (the "Régie") for a ruling. Any litigation respecting the awarding of a prize may be submitted to the Régie only for the purpose of helping the parties reach a settlement.

The Sponsor reserves the right, with the consent of the Régie in the Province of Québec, to terminate or amend this Contest at any time and in any way, without prior notice. Without limiting the foregoing, if, for any reason, the Contest is not capable of running as originally planned, such as tampering, the Sponsor reserves the right, with the consent of the Régie, to cancel the Contest and conduct the random draw from all previously received eligible entries and mail-in entries received by the Contest Closing Date.

9. Sponsors Have Final Say:
The decisions of the Sponsors with respect to all aspects of this Contest are final and binding on all entrants without right of appeal.

10. Close of Contest:
The contest closes at 12:00 PM E.D.T. on March 2nd, 2012. However, the right is reserved by the Sponsors to withdraw or terminate this Contest at any time without prior notice if any factor interferes with its proper conduct as outlined in these Contest rules, with the consent of the Régie.

In the event that it is not possible to award another entry due to discontinuance of the Contest for any reason, Sponsors, in its sole discretion and with the consent of the Régie, may elect to hold a random drawing from among all eligible entries received up to the date of discontinuance for the Prize offered herein.

Copies of these rules and regulations are available upon request by sending a stamped self-addressed envelope to the Administrator:

Cineplex Entertainment LP
"Cineplex Family Flicks 2" Contest
1303 Yonge Street
Toronto, ON, M4T 2Y9
All taxes (where applicable) on Prizes are the sole responsibility of the winner.